Klaviyo + Criteo Integration
We build this integration on request. Here is what it would do with your Criteo data in Klaviyo once built.
Built on request: this integration is not live yet. Everything below describes what it would do once we build it for you.
Synced product and visitor data for dynamic ads
Seamlessly sync product catalogs and visitor behavior for highly personalized dynamic retargeting.
Automatic Criteo pixel events tracked as Klaviyo metrics
Convert Criteo tracking events into actionable Klaviyo metrics for comprehensive analysis.
Lift analysis combining email, SMS, and Criteo ad performance
Measure true incremental lift across all marketing channels in unified reporting.
Request the Criteo integration
What would sync between Criteo and Klaviyo
Built on request: once built, criteo pairs your Klaviyo customer and product data with dynamic retargeting ads, syncing your catalog for personalized creative and sending conversion events back for cross-channel lift analysis.
| Data | Direction | Details |
|---|---|---|
| Product catalog | Klaviyo → Criteo | Your Klaviyo catalog, including price, availability, and images, mirrors into Criteo for dynamic ad creative. |
| Visitor and browse behavior | Klaviyo → Criteo | Product view and cart events feed Criteo's retargeting engine to personalize ad content per shopper. |
| Criteo pixel events | Criteo → Klaviyo | Click and conversion events post to Klaviyo as metrics with click-through and view-through attribution windows. |
| Retargeting audiences | Klaviyo → Criteo | Product browsers and cart abandoners sync to Criteo as segments for dynamic ad targeting. |
| Incrementality reporting | Two-way | Email, SMS, and Criteo ad performance combine in reporting to measure true incremental lift across channels. |
How teams would use the Criteo integration
Show dynamic ads for browsed products
Sync product-view events to Criteo so shoppers see ads featuring the exact items they looked at, matched against your live Klaviyo catalog.
Coordinate cart recovery across channels
Send cart-abandonment segments to Criteo for dynamic retargeting while your Klaviyo abandoned-cart flow sends email at the same time.
Measure true incremental lift
Combine Criteo conversion windows with Klaviyo revenue metrics to see how much of a sale is truly incremental versus attribution overlap.
How we would connect Criteo to Klaviyo
- 1
Create your KAV Labs account
Sign up at app.kavlabs.co to start the Criteo integration setup.
- 2
Connect Klaviyo
Authorize Klaviyo so KAV Labs can read your catalog, segments, and browse events.
- 3
Authorize Criteo
Connect your Criteo account via API key so catalog and pixel data can sync.
- 4
Choose catalog fields and segments
Select which catalog fields sync to Criteo and which Klaviyo segments become retargeting audiences.
- 5
Confirm the sync
Verify catalog items and audience counts match, then monitor conversion events arriving in Klaviyo.
Klaviyo + Criteo
FAQs
Common questions about the Criteo integration we would build on request