Klaviyo + Sanity Integration
We build this integration on request. Here is what it would do with your Sanity data in Klaviyo once built.
Built on request: this integration is not live yet. Everything below describes what it would do once we build it for you.
Dynamic Content Sync
Sync your Sanity content into Klaviyo so you can power dynamic emails, personalized recommendations, automated content blocks, and more.
Real-time Content Updates
Automatically update email templates and campaigns when content changes in Sanity CMS.
Personalized Content Blocks
Create personalized email content blocks based on customer data and behavior using Sanity's flexible content structure.


Request the Sanity integration
What would sync between Sanity and Klaviyo
Built on request: once built, sanity keeps Klaviyo emails in sync with your live content, so blog posts, product copy, and landing pages update in campaigns and flows the moment they change in your CMS.
| Data | Direction | Details |
|---|---|---|
| Content documents | Sanity → Klaviyo | Sanity documents (posts, products, pages, custom types) sync into Klaviyo as content blocks in real time on publish. |
| Media assets | Sanity → Klaviyo | Images and other assets referenced in synced documents are pulled into Klaviyo for use in email templates. |
| Content taxonomy | Sanity → Klaviyo | Tags, categories, and topics from your Sanity schema sync as Klaviyo profile or event properties for content-based segmentation. |
| Klaviyo engagement on content blocks | Klaviyo → Sanity | Click data on synced content blocks is tracked in Klaviyo to identify which topics drive engagement. |
How teams would use the Sanity integration
Send new-post alerts automatically
Trigger a Klaviyo flow the moment a matching blog post publishes in Sanity, notifying subscribers who follow that topic.
Personalize newsletters by content preference
Segment subscribers by which content categories they click most, then populate campaigns with Sanity content blocks matched to those interests.
Keep evergreen campaigns current
Reference a Sanity document inside an always-on flow so the email automatically reflects the latest copy or pricing without editing the flow itself.
How we would connect Sanity to Klaviyo
- 1
Create your KAV Labs account
Sign up at app.kavlabs.co to begin the Sanity integration setup.
- 2
Connect Klaviyo
Authorize Klaviyo access so KAV Labs can create content blocks and read engagement data.
- 3
Authorize Sanity
Connect your Sanity project via API token, giving read access to the datasets you want synced.
- 4
Choose content types to sync
Select which Sanity document types and fields should sync into Klaviyo content blocks.
- 5
Confirm the sync
Publish a test document in Sanity and verify it appears as a Klaviyo content block before going live.
Klaviyo + Sanity
FAQs
Common questions about the Sanity integration we would build on request