Table of contents

Getting started with Mariana Tek

Getting started with Mariana Tek

Mariana Tek is your source of truth for members, bookings and memberships. Every member syncs to Klaviyo as a profile, and every booking, check in, cancellation, no show, membership change, purchase and waiver becomes a Klaviyo event you can trigger flows on. Nothing is ever written back to Mariana Tek.

Estimated 6 minute read
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Updated Sep 30, 2026

Looking for what the Mariana Tek integration does? See the Mariana Tek + Klaviyo integration overview →

Which way does my data flow?

  • •Members: Mariana Tek → Klaviyo only. Every member with an email becomes a Klaviyo profile. We never create or edit members in Mariana Tek.
  • •Events: Mariana Tek → Klaviyo. Bookings, check ins, cancellations, no shows, memberships, orders and waivers become Klaviyo events.
  • •Consent: Mariana Tek → Klaviyo, opt ins only. Members who opted in to email or SMS in Mariana Tek are subscribed in Klaviyo. We never unsubscribe anyone.
  • •Bookings: Mariana Tek → Klaviyo. Every booking is also stored as a Booking object on the member's Klaviyo profile, kept up to date as it's checked in, cancelled or marked a no show.

You will learn

Learn how to integrate Mariana Tek, the booking and membership platform for boutique fitness and wellness studios, with Klaviyo. This integration allows you to automatically:

  • Sync every Mariana Tek member with an email to Klaviyo
  • Trigger flows on bookings, check ins, cancellations and no shows
  • Trigger flows when a membership starts, renews, freezes or cancels
  • Track purchases as Klaviyo's standard Placed Order event for revenue reporting
  • Subscribe members in Klaviyo who opted in to email or SMS in Mariana Tek
  • Segment on live booking data with a Booking custom object on every member's profile

Before you begin

You need administrator access to your Mariana Tek admin (to create an API key) and access to the Klaviyo account you want your data in.

Pricing:

PlanPrice
Per location$199/mo per location

You only pay for the locations you choose to sync. 30-day free trial. Cancel anytime.


Integrate Mariana Tek with Klaviyo

1Create your KAV Labs account

Create your account at app.kavlabs.co/marianatek/install to begin the Mariana Tek install.

2Connect Klaviyo

Click Connect Klaviyo and authorize the OAuth app on the Klaviyo account you want your members, bookings and memberships to land in.

3Connect Mariana Tek

Enter your studio address (the URL you use for your Mariana Tek admin, for example yourstudio.marianatek.com) and an API key. Generate the key in your Mariana Tek admin under Settings → API. Your key is stored encrypted and is only used to read data.

4Pick your locations

We pull your locations straight from Mariana Tek and select all of them by default. Untick any you don't want to sync. Only data from selected locations is synced, and you are billed per selected location. You can change this later from Settings.

5Start your trial

Review your plan and start your 30-day free trial through Stripe checkout.

6Sync starts automatically

After checkout, a historic backfill runs across your full Mariana Tek history, with every event placed on its original date. Then we check for new activity every 30 minutes.

Looking for what the Mariana Tek integration does? See the Mariana Tek + Klaviyo integration overview →

FAQs

Your full Mariana Tek history. Members, memberships, bookings and orders are all backfilled, and every event keeps its original date so your Klaviyo reporting and segments are accurate from day one.

Every 30 minutes. Mariana Tek doesn't send real time updates, so we poll for new and changed members, bookings, memberships and orders.

If a member opted in to email or SMS marketing in Mariana Tek, we subscribe them in Klaviyo using their original opt in date. We only do this for members Klaviyo has never seen subscribe or unsubscribe. We never unsubscribe anyone, and we never re-subscribe someone who unsubscribed in Klaviyo.

Klaviyo can only subscribe a phone number to SMS if your Klaviyo account has a sending number set up for that country or region. Once you add one, new opt ins will flow through.

No. Zero dollar orders, like a visit covered by an unlimited membership, are skipped so your revenue and order counts stay clean.

Every member with an email at your selected locations. Merged duplicates and archived members are skipped. A phone number that isn't valid is dropped, but the member still syncs with their email.

Yes, from the Locations section of the integration's Settings page. Your bill updates to match the number of locations you sync.

Events record what happened and when, and trigger flows. The Booking object holds each booking's current state and is for segmentation. A booking that's later cancelled shows as Cancelled on the object, while the Booking Created event stays in the timeline.

Syncing stops immediately. Profiles and events already in Klaviyo stay put and can still be used in flows and segments.

Ready to connect Mariana Tek and Klaviyo?

Get started in minutes with a 30-day free trial.